BGN 75 +VAT (BGN 90) (The fee includes tuition, course materials, refreshments).
The press release is still the main instrument used by organizations when communicating with the media. Despite that, big part of the carefully selected information by the PR specialsts doesn’t get into news, broadcasts and columns. Why is this happening and are there any rules for good writing?
The practical training How to write for the media gives basic directions and knowledge about the preparation of press releases that achieve their goals. In the core of this training lies series of practical exercises and important theory that will give you answers about:
How to create news?
What does the journalist expect from your pressrelease?
How to make your pressrelease more successful?
Can we read critically?
Apeiron Academy Training Center, 54 "Iskar" Street, 2nd floor
General Information for Apeiron Academy trainings
